Consulting
For decades, India’s leading brands have trusted us to unlock their future.
Building brands that are built to last
We decode culture, spot opportunity, and design brands built to last. From concepts to operations, we stand with you every step of the way.
Trusted By The Best
Bharat Darshan
Bharat Darshan is our proprietary lens on India’s emerging markets. s—used to advise and grow some of the country’s best brands.
With Bharat Darshan, we: uncover growth streams, craft consumer-first roadmaps, and position brands for India’s fast-shifting landscape.
With Bharat Darshan, we: uncover growth streams, craft consumer-first roadmaps, and position brands for India’s fast-shifting landscape.
Read Insights
Our approach goes beyond frameworks, turning strategy into experiences.
We turn cultural insight into growth that shows up on shelves, screens, and bottom lines.
Towns visited across India spanning 7 Bharat Darshans
200+
Brands worked on across categories
75+
Royal Enfield
To launch the Indian cult brand globally, without losing its mythic-ness
Lenskart
To be the most disruptive optical Brand India has ever seen
Fastrack
To create India’s definitive youth brand
Tata Motors
To define the brand essence globally across commercial and passenger segments and develop a future roadmap
Zee
Helping Zee understand the changing consumer world view
Wild Stone
To become one of the largest personal care brand for men in India and take on global giants
Titan
To re-discover the soul of its iconic timewear brand
Biba
To become the largest Indian ethnic wear brand for women
Max Bupa
To understand the meaning of insurance in India, in life and health segments
Colgate
To strengthen its leadership position in a changing consumer context
Kellogg's
To crack the code of breakfast in India
Dalmia Bharat
Developing a compelling and a contemporary voice for a rooted belief system
Britannia
To understand snacking as a category
Funds India
To create India’s premier online financial services brand
iDiscoveri
Creating mainstream acceptance for an alternate approach to education
Wildcraft
Summiting with the first Indian outdoor gear brand
Eicher Polaris
Creating a new category by redefining existing four-wheeler paradigm
Sleepwell
To re-position India’s largest mattress brand
ABP News
To carve out a distinctive position in a cluttered and noisy news space
Usha
To re-imagine the legacy brand to emerge as a leader in kitchen appliances category
Mahindra Reva
To develop brand strategy for the first Electric car brand in India
Firefox
To create a brand that leads and builds a new category
Madura
To understand what fashion means for Indian men in smaller towns
Nicobar
To create a new-age Indian lifestyle brand
Enamor
To create a compelling and distinctive brand in the fast evolving lingerie category
Our Services
From defining your brand promise to delivering it atacross every touchpoint, we turn brand thinking into brand experiences that consumers remember—and businesses grow with.
Brand
Strategy
Strategy
We don’t just “position” you—we build strategies rooted in India’s cultural codes and consumer shifts, unlocking an edge your competitors can’t copy.
Brand
Proposition
Proposition
Your promise should do more than sound good—it must move people. We craft propositions where consumer insight, cultural truth, and business ambition meet.
Brand
Consulting
Consulting
Brands falter when strategy ignores people. We bring together organisational psychology, culture, and consumer intelligence to solve complex brand challenges—building trust that lasts.
Brand Implementation
Slides don’t build brands—execution does. From packaging to retail, design to digital, we ensure every touchpoint lives up to (and amplifies) your brand promise.
The Founders’ Launchpad
Once you’ve cracked product-market fit, brand-led growth is the next leap. Think9 partners with founders to amplify voice, accelerate growth, and elevate identity.
Our Team
“Nothing is mundane - it is merely a (profound) truth we have got used to”
“Brands are microcosms which, like human beings, yearn for an osmotic oneness with cultures they are part of”
“At a time when everyone and everything wants to be a brand, the question is what do brands want to be?”
“Brands cannot merely be products marketers want to sell. They have to be story-worlds that human beings want to inhabit and bring to life”
“In today’s digital era, brand owners can’t afford to be uptight over who controls the brand. It has to be a collaboration, with the consumers”
“Brands, like babies, are birthed, they are nurtured by culture and brought up by people”
“Brand is not a logo, packaging or a product but an all-encompassing experience. Brand is what the consumer finally gets and experiences.”
“Futurebrands indelibly alters your way of being. It's an organization like no other, where even though you might leave, you'll always be a part of the family”
“Imagine your brand's emotional landscape. What is it fighting for?”